- Joined
- Mar 5, 2014
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- 22
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- i5-3470
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- Classic Mac
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I know this very eloquently represents my views, and probably a lot of othert folks here:
http://www.theverge.com/2016/8/4/12373776/2012-macbook-pro-still-alive-not-dead-why
There are a couple of different theories as to why Apple is allowing the current state of affairs, the two prevailing ones are a) Apple truly doesn't care about its PC products right now (and Macs have gone through similar dark ages in the past) or b) they are allowing the current Mac lineup to go stale because they are about to take Mac in a dramatically new direction (i.e., ARM-based Macs).
Personally I don't think ARM-based Macs are in the cards right now, because they simply don't make sense financially, not for Apple or the companies who develop software for the Mac. On the contrary, its starting to become apparent that MacIntel was a huge strategic mistake if all of the purported advantages of transitioning Macs to an ARM-based architecture are more than just hype.
As I see it, the most logical choice for Apple now is to actually double down on their decision to make Mac an x86-based product and drop the iMac and consolidate desktop Macs into two products: the Mini and the Pro, with the former being the smallest and least expensive with minimal or no expandability and the latter still being as small and cheap as possible but with a slot or two so that power users could add PCI storage and the GPU of their choice.
As for laptops, its much easier to differentiate yourself as a brand in that arena, but even still, Apple has to make sure that their laptops are just as great running Windows or Linux as they are running OS X.
The decision to turn the Mac into a commodity product was made a long time ago, yet it is way too soon to try to reverse it without sacrificing some huge sunk costs. Why not just capitalize on it?
http://www.theverge.com/2016/8/4/12373776/2012-macbook-pro-still-alive-not-dead-why
There are a couple of different theories as to why Apple is allowing the current state of affairs, the two prevailing ones are a) Apple truly doesn't care about its PC products right now (and Macs have gone through similar dark ages in the past) or b) they are allowing the current Mac lineup to go stale because they are about to take Mac in a dramatically new direction (i.e., ARM-based Macs).
Personally I don't think ARM-based Macs are in the cards right now, because they simply don't make sense financially, not for Apple or the companies who develop software for the Mac. On the contrary, its starting to become apparent that MacIntel was a huge strategic mistake if all of the purported advantages of transitioning Macs to an ARM-based architecture are more than just hype.
As I see it, the most logical choice for Apple now is to actually double down on their decision to make Mac an x86-based product and drop the iMac and consolidate desktop Macs into two products: the Mini and the Pro, with the former being the smallest and least expensive with minimal or no expandability and the latter still being as small and cheap as possible but with a slot or two so that power users could add PCI storage and the GPU of their choice.
As for laptops, its much easier to differentiate yourself as a brand in that arena, but even still, Apple has to make sure that their laptops are just as great running Windows or Linux as they are running OS X.
The decision to turn the Mac into a commodity product was made a long time ago, yet it is way too soon to try to reverse it without sacrificing some huge sunk costs. Why not just capitalize on it?